Amazon: A Product Search Engine
Nowadays, the craze of online shopping is rapidly increasing. You know why? Because, when we have a large variety of products on lower cost at our homes, then what’s the need to go anywhere else?
As you know that there are too many shopping websites on the web, where you are able to get your desired brands, products and costs. Some common e-commerce websites for online shopping are Amazon, Flipkart, PayTM Mall, Snapdeals, Shopclues, Myntra, and Jabong. Among all these Shopping Websites, one of the most popular online merchandise is “Amazon”.
Here, in my article, I will take you to the tour of Amazon.
So now, Let’s Start.
First, we enter the first phase i.e. Introduction to Amazon.
Introduction: Amazon is an American E-Commerce Organization founded on July 5, 1994, by Jeff Bezos. Do you know that Amazon to start with commenced its website to offer Online Bookstore, afterwards, it diverse to sell Audiobook Downloads/Streaming, MP3 Downloads/Streaming, Video Downloads/Streaming, Video Games, Electronic, Food, Toys, Jewellery and Furniture? Due to a huge boom in business, now, after 23 years, Amazon has reached the Revenue of US$177.86 billion through the tremendous income within the products. It sounds amazing.
So far, we’ve got noted what Amazon is and with which it deals.
Now let’s perceive Amazon’s working criteria.
In this part of my article, I hope you discover something new that never know before.
Working Criteria of Amazon: Some people suppose that online business is not so difficult, simply take the order at the website, contact to the actual dealer and through shippers, send the parcel to the customer. But, it is not as easy as it seems. Like any other merchandise, Online Business also needs some planning, marketing strategies and running standards to grow. Amazon additionally has some specific working criteria that help to develop its enterprise at a large scale and also to attain to the maximum customers everywhere in the global.
Now let’s understand the strategies of Amazon:
The peculiarity of Amazon is its Client Trailing. Amazon tracks its Customers through Cookies, and when you again open the site, Amazon will acknowledge you and treats you as its special customer by providing special offers, product options and a few recommendations especially for you. Sounds Interesting??? Yeah! Of Course.
Another vital strategy of Amazon is its Multi-Level-E-Commerce Strategy. In which Amazon allows everyone to sell almost anything on it. Apart from that, Amazon provides the chance to become its Affiliate and make money from it. If you have your own website or blog then you can use it to sell Amazon’s products additionally. What you have to do is, just go to the Amazon’s website, click on “Become an Affiliate” then click “Join” and fill the form. It’s quite easy. Once you become an Amazon Affiliate, you can get a part of the product’s sale that you simply will sell from your website or weblog.
These are the strategies through which Amazon increases its sales and becomes enormous within the online merchandise. Thus, Amazon is not just a way to spend money however it is also a medium to earn.
Now Come with me on an exciting journey of Amazon Products and Services.
Amazon Products: As you know that Amazon sells thousands of products worldwide, the products are mentioned in the categories and subcategories on the website. Now, first, we glance at the products that are developed by the Amazon itself.
Here, I’m defining all the products category and sub-categories wise, so that you would be aware of those products that perhaps you never visited on the Amazon’s website.
- Echo & Alexa: Echo is a smart speakers’ brand that was developed by Amazon and Alexa is the voice-controlled intelligent personal assistant service that is connected to Echo. You will know more about Alexa in the subcategories.
The subcategories are:
Echo Dot: It is a voice controlled smart device with the built-in speaker. Echo dot is capable to play music, answer the questions, make calls, provide information regarding weather, sports score and news. Echo Dot is also competent to control Smart Home Devices. All these functionalities are performed by connecting the device to Alexa voice service.
- Amazon Echo: Echo is also known as Amazon Echo and we have already discussed this product.
- Echo Plus: It is an Alexa-embedded speaker that can be controlled through our voice, such device has a built-in smart home hub. Besides, the Echo Plus also holds all the functionalities like Echo Dot.
- See all devices with Alexa: Through this link, Amazon shows all its Alexa devices that are Echo Dot, Amazon Echo, Echo Plus, Eufy Genie and Harman Karbon Allure. We have already mentioned Echo Dot, Amazon Echo and Echo Plus, now let’s talk about Eufy Genie and Harman Karbon Allure. Eufy Genie is hockey puck-sized device that has microphones which allows you to use Alexa Harman Karbon Allure is powered by Amazon Alexa Voice Service. It is a speaker that holds voice-activation with 4 inbuilt microphones.
- Meet Alexa: In this sub-category, Amazon introduces Alexa to you. it defines that Alexa is like to ask questions. It means if you ask from Alexa, it will respond to you. It is automatically updated through Clouds and the new functionalities are continuously added to it. Through Alexa, we can operate Music & Entertainment, News & Information, Calling & Messaging, Help Around the House, and Questions & Answers through our voice commands. The voice instructions can also be used for Fun Stuff, Shopping, Smart Home, and News & Information. Thus, Alexa is very helpful to make our life easier.
- Alexa Skills: In this link, Amazon expresses the skills of Alexa. It means whatever you can do through Alexa, is explained here. For example, you can book a cab from Ola or Uber. You just need to say that “Alexa, ask Ola to book a ride”! and you will get your ride. Besides, you can also control your Smart Home. For example, if you have Syska Smart Home Products, then you merely need to connect your Alexa to the Syska Smart Home Products. Once you connect, you’ll be able to operate such products through your voice commands to Alexa, as “Alexa, turn on bedroom light” or “Alexa, set bedroom light to green”. In this way, there are a lot of Alexa Skills mentioned on the Amazon’s website.
- Alexa App: Alexa App helps to set up and manage Alexa device, it is also helpful to enhance the features of Alexa device.
- Alexa Smart Home: Through this link Amazon represents the Smart Home Products with their prices. You can select your required product and order from here.
- Alexa Prime Music: Through this section, Amazon offers its Prime membership for one year, so that you could listen to your favourite songs whenever you want.
So, now what are you thinking about Alexa? I know there is only one word in your mind and i.e. Woww!
Let’s go further to the new category.
- Amazon Fire TV Stick: Its Sub-categories are:
- Amazon Fire TV Stick: It is a new device which is employed in the home entertainment technologies. You just need to insert the Fire Stick into your TV’s HDMI port and you will get the access to your favourite shows, games, videos, movies and songs. Amazon Fire TV Stick makes your favourite shows portable so that you could enjoy watching them anywhere else. When you order the Amazon Fire TV Stick, you will get the parcel containing a new Fire TV Stick, a USB Cable, Power Adapter, Remote, 2 AAA Batteries, HDMI Extender and a Guide.
- Amazon Prime Video: In this section, Amazon offers a prime membership for one year to watch your favourite shows and movies. Amazon also provides you with the benefit to watch your shows and movies anywhere on your phone, tablet or smart tv. You can also download the videos to watch offline when you do not have internet available. You can also control the data usage while watching or downloading videos on your phone or tablets.
- Fire TV Apps & Games: Here you will find lots of Apps and Games like Hotstar, Firefox, Hungama Play, Kids First and many more.
So far, I have explained you about some Amazon Products comprehensively. Now I will show you the list of other Products on Amazon’s Website that I’m sure you would have visited before.
- Kindle E-Readers & eBooks: Apart from technical products, Amazon provides Reading Equipments also. That is mentioned in the Sub Categories below:
- Kindle Paperwhite
- Kindle Paperwhite Starter Pack
- Kindle Voyage
- Kindle Oasis
- Certified Refurbished Kindle
- Kindle E-Reader Accessories
- See All Kindle E-Readers
- Free Kindle Reading Apps
- Kindle Cloud Reader
- Manage Your Content and Devices
- All Kindle Ebooks
- Kindle Unlimited
- Kindle Monthly Deals
- Ebook Bestsellers
- Ebooks in Indian Languages
- Amazon Prime Video: Once having the Prime Membership you will get the access to watch thousands of Prime Videos without any additional charges.
- All Videos
- TV Shows
- Kids Shows
- Amazon Prime Music: Amazon additionally offers the Prime Music facility to the Prime Members, so that they could enjoy millions of songs with no extra charges.
- Mobile & Computers: Amazon provides multiple brands’ Mobile Phones, Computers, and their Accessories. It also offers other Electronic Equipment like TV’s, Video Games, Cameras, Home Theater Systems and others. All the Products are stated in the links below:
- All Mobile Phones
- All Mobile Accessories
- Cases & Covers
- Screen Protectors
- Power Banks
- All Certified Refurbished
- Wearable Devices
- Smart Home
- Office Supplies & Stationery
- All Computers & Accessories
- Drives & Storage
- Printers & Ink
- Networking Devices
- Computer Accessories
- Game Zone
- Desktops & Monitors
- Electronics Only on Amazon
- All Electronics
- TV, Appliances, Electronics: Here also available the TVs, Cameras and Video Games. Besides, Home and Kitchen Appliances are offered in this Category.
- Home Entertainment Systems
- MP3, Media Players & Accessories
- Audio & Video Accessories
- DSLR Cameras
- Camera Accessories
- Musical Instruments & Professional Audio
- Gaming Consoles
- All Electronics
- Air Conditioners
- Washing Machines
- Kitchen & Home Appliances
- Heating & Cooling Appliances
- All Appliances
- Men’s Fashion: All the materials of Men’s Fashion are offered in this Category.
- Women’s Fashion: All the materials of Women’s Fashion are offered in this Category.
- Home, Kitchen, Pets, Furniture: Along with Home and Kitchen Equipment, Furniture is also available on Amazon. Moreover, several pet products are also offered to you.
- Beauty, Health, Grocery: Products regarding Beauty, Health and Grocery are available here.
- Sports, Fitness, Bags, Luggage: Here you can buy Sports and Fitness Equipment along with Bags and Luggage.
- Toys, Baby Products, Kids’ Fashion: Apart from adults, Amazon also has plenty for kids and the Products are mentioned below:
- Car, Motorbike, Industrial: Amazon also sells the Accessories for Cars and Bikes.
- Books: All types of Books are available on Amazon
- Movies, Music & Video Games: It is a combined entertainment section, where you get Movies, TV Shows, Music and Video Games.
- Gift Cards & Mobile Recharges: Here, you can purchase Gift Cards for almost all purposes like Birthday, Wedding, Anniversary, and Corporate purpose. Amazon also provides you with the facility to recharge your mobile phone.
- Global Store: It is the Global Store of Amazon where you can find almost everything combinedly.
Therefore, I have introduced you to the immense form of Amazon. I hope you have got to know something new about Amazon through my article.